5 Minute Pinterest Audit
We help business owners welcome new people into their audience daily, create quality content, and generate more revenue through Facebook and Pinterest ads.
From start to finish, it’s really easy to add a Facebook Pixel to Showit. Adding the Facebook Pixel to Showit will help you collect data on your website’s visitors before you’re ready to run ads, so that you can better optimize your ads when you are ready to run them!
If you don’t have a Facebook Business Manager, you will need to create one to create a Facebook pixel.
To be able to run ads, you’ll want to make sure your Facebook Page, Ad Account, and Facebook Pixel are set-up within your Business Manager Account. If you use Instagram, you’ll also want to set up Instagram within your Business Manager too.
To add a Facebook Pixel to your Showit website’s blog posts, you will need to install the page view pixel on the blog page template and the blog post template in the Custom Head HTML box.
On thank you pages after people opt-in to your lead magnets or make a purchase, you will need to install the event code to trigger those events in the Custom Head HTML box underneath the Facebook pixel standard event code (also referred to as the page view code).
My recommendation is to use the Lead event code on your lead magnet thank you pages, and the Purchase event code on your post-purchase thank you pages.
If you use complex forms, the Complete Registration event is a great one to use.
Pro Tip: If your Showit website is not optimized to load quickly, then your Facebook pixel may not fire correctly. Using a tool like Google’s PageSpeed Insights (it’s free) will help you to know what images need to be optimized and other performance improvements you can make to each page to get it to load faster.
Your goal should be to make the PageSpeed results hit green (best performance) to ensure that your Showit website will load quickly and smoothly when you run ads.