Facebook Archives - shesgotvision.com

Most Recent

What is the Facebook advanced matching pixel?

Facebook

February 27, 2020

The Facebook advanced matching pixel gives advertisers the ability to connect their customer data — such as email addresses, phone numbers, and other demographic data — to their Facebook ad campaigns. In 2018, Facebook launched a new and improved version of the Advanced Matching Pixel, which provides advertisers with even more data. Facebook now offers […]

Read More

Why you need a personal Facebook profile for business

Facebook

January 21, 2020

If you’re promoting your business from your PERSONAL Facebook profile instead of your business page, you’re playing with fire.

Read More

Direct, Organic and Paid Facebook Attribution

Advertising Attribution

Facebook

November 26, 2019

Facebook attribution can feel a little overwhelming at times. We’re here today to bust through that overwhelm and sort out the difference between direct, organic and paid attribution. Direct The number of conversions that are attributed to visits with no referring domain or UTM parameters that could be detected. Direct also includes conversions that don’t […]

Read More

What is Attribution in Advertising?

Attribution in Advertising

Facebook, Pinterest

November 19, 2019

Today’s shoppers pass through many phases before deciding what to buy, what to sign up for or even what free trials to take. But when it comes to online advertising, most advertisers only measure the last click right before a purchase. That can severely undervalue platforms like Pinterest, Facebook and Instagram that start influencing shoppers’ […]

Read More

How the Facebook Clear History Tool Impacts Advertisers

Facebook clear history tool

Facebook

November 12, 2019

Facebook has been providing notice to advertisers about updates that are coming up in the second half of 2019, like the Facebook clear history tool. We’re taking a closer look at those and the changes that have already been rolling out in the first half of 2019. Let’s take a closer look at these changes […]

Read More

Tried & True Resources

Use them, love them, Highly recommend them!

*please note that these are affiliate links and we will get a small percentage of purchases made through these links. Thank you for your support!

free haute stock images

convertkit

Powered by Creative Market

what's your

your work matters. 

let me help build a marketing roadmap to your success

content strategy like?

If this question draws a blank, then you need a rock solid plan that doesn't hurt your brain.